Malcolm Yoke Hean Low

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How Google Got Its Colorful Logo

Posted on Thursday, February 14, 2008 at 2:27 PM by Malcolm

In just a few short years, Google's logo has become as recognizable as Nike's swoosh and NBC's peacock. Ruth Kedar, the graphic designer who developed the now-famous logo, shows the iterations that led to the instantly recognizable primary colors and Catull typeface that define the Google brand.






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